How to create a profitable toy batch for resale?
Creating a toy batch to resell may seem simple, but for it to be profitable , you still need to choose the right products, the right format and the right sales channel. Whether you sell on Vinted , eBay , Leboncoin or in a physical store , here are some strategies for creating effective batches, with toys available from Simcha Trade , a wholesaler based in France.
🎯 1. Choose a clear theme or universe
A batch that follows a common thread is much more attractive than a mixture without logic. This can be:
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A brand universe (Disney, Pokémon, Peppa Pig, etc.)
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A type of toy (figurines, stuffed animals, blind bags, etc.)
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An age target (baby, 3–5 years old, pre-teens, etc.)
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A use (awakening, collection, manual activity, etc.)
👉 Example: "Peppa Pig pack for children aged 2 to 5" = more clicks than a simple "random toy pack".
🧸 2. Mix low prices and perceived value
A good bundle combines:
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low-cost items to fill (€2 to €4 each)
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one or two products with a higher perceived value (€7 to €10 each)
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possibly a surprise or rare product
You can therefore sell a lot for €25 including tax, consisting of:
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3 blister pack figurines for €4
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1 licensed plush toy for €6
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1 random blind bag for €3
💡 Your purchase price at Simcha would be around €12 to €15, with a possible resale price between €20 and €30, depending on the platform.
📸 3. Take care with visuals and descriptions
Presentation is key to selling your lot quickly.
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Combines all items in one clear, well-lit photo
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Specify the brands or characters in the title
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Describe each toy: size, recommended age, blister or not
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Clearly mention if there is a surprise product
👉 A good visual immediately gives the buyer confidence.
📦 4. Adapt the format to the platform
Depending on the platform, expectations are not the same:
On Vinted: compact lots, easy shipping, well-known brands
On Leboncoin: big prizes at low prices or to collect
On eBay: more detailed listings, good for collector lots or mixed licenses
Also consider offering customizable or themed sets (e.g.: “Boy Set of 6 surprise toys”).
🔄 5. Renew and adjust
Tests several types of batches:
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by age (3-6 years / 6-10 years)
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by gender (mixed / targeted at girls or boys)
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by size (mini packs of 3 / large packs of 10+)
👉 Look at what sells best, adjust quantities or brands, and optimize your price to maintain a good margin.
🚛 Simcha.fr: the perfect base for creating your batches
With more than 1,500 clearance toy references , free delivery from €500 including tax , and stock in France , Simcha.fr is the ideal partner for building your lots:
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Figures in blister packs from €3.90
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Licensed plush toys from €2.90
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Blind bags, capsules and surprises from €2.60
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Vehicles, playsets, accessories at low prices
✅ In summary
Success in toy reselling isn't just about buying in bulk; it's about creating cohesive, visually appealing, and profitable bundles . By combining good references, good presentation, and the right sales channel, you can quickly grow your business.
📦 Explore the products available at www.simcha.fr and create your own bundles today. Free delivery for orders over €500 including VAT.